SproutLoud

Web project · A multi-channel marketing manager

Built with: Vue.js, Tailwind CSS, JavaScript, Bootstrap

SproutLoud Distributed Marketing Platform

SproutLoud is a distributed marketing platform designed to help brands connect with customers through channel partners, local locations, and frontline stakeholders. It uses AI-driven tools for asset management, co-op funds, and last-mile fulfillment to deliver localized and compliant content across various channels. Built for multi-tiered distribution, the platform increases speed to market, brand consistency, and regulatory compliance.

My Role & Contributions

As a key member of the development team, I led the end-to-end development of user interfaces for new features. My work involved close collaboration with backend developers to seamlessly integrate frontend components.

My main contributions include:

• Leading the development of user interfaces for new features and integrating them with backend services.
• Developing reusable UI components, which were adopted by multiple teams to improve development efficiency and ensure a consistent user experience.
• Resolving critical client-reported bugs, significantly enhancing the stability and overall user experience of the application.
• Redesigning and implementing key platform components to modernize the user interface and improve usability.

This role allowed me to combine my technical skills in frontend development with a focus on improving user experience and team efficiency.